Tier Breakdown
Tier 1
Tier price $7.00 Value gap -$0.90 True Value $6.10
700x Gems $3.50 
20x Challenge Coins $2.60 Poor value overall. Price per pull is above $1.
Tier 2
Tier price $10.00 Value gap +$7.15 True Value $17.15
55x Challenge Coins $7.15 
2x Epic Tome of Experience $10.00 Plus value tier. Price per pull is above $1.
Tier 3
Tier price $10.00 Value gap +$0.10 True Value $10.10
300x Covenant Coins $5.10 25.2K XP
$5.00
Fair value tier. Price per pull is above $1. Most of the priced value here is coming from aethers, so this mainly stands or falls on how much you want those upgrades. Total Hero XP per dollar is 2,520, which is around the average seen so far.
Tier 4
Tier price $20.00 Value gap -$0.70 True Value $19.30
2000x Gems $10.00 400x Covenant Coins $6.80 
2.5M Food $2.50 Fair value overall. Price per pull is above $1.
Tier 5
Tier price $12.00 Value gap -$0.75 True Value $11.25
1200x Gems $6.00 
350x Untold Tales Coins $5.25 Fair value overall. Price per pull is above $1.
Tier 6
Tier price $10.00 Value gap +$4.50 True Value $14.50
500x Pickup Coins $6.50 
1x Alpha Aether $3.00 1x Epic Tome of Experience $5.00 Plus value tier. Price per pull is above $1.
Tier 7
Tier price $30.00 Value gap -$2.00 True Value $28.00
3000x Gems $15.00 1000x Pickup Coins $13.00 Fair value overall. Price per pull is above $1.
Tier 8
Tier price $7.00 Value gap -$0.10 True Value $6.90
700x Gems $3.50 
20x Aether Crystals $3.40 Fair value overall. Most of the priced value here is coming from aethers, so this mainly stands or falls on how much you want those upgrades.
Tier Breakdown
Tier 1
Tier price $7.00 Value gap +$0.00 True Value $7.00
750x Gems $3.75 25x Challenge Coins $3.25 Fair value tier. Price per pull is above $1.
Tier 2
Tier price $10.00 Value gap +$8.45 True Value $18.45
65x Challenge Coins $8.45 2x Epic Tome of Experience $10.00 Plus value tier. Price per pull is above $1.
Tier 3
Tier price $10.00 Value gap +$1.80 True Value $11.80
400x Covenant Coins $6.80 25.2K XP
$5.00
Fair value tier. Price per pull is above $1. Most of the priced value here is coming from aethers, so this mainly stands or falls on how much you want those upgrades. Total Hero XP per dollar is 2,520, which is around the average seen so far.
Tier 4
Tier price $20.00 Value gap +$2.70 True Value $22.70
2000x Gems $10.00 600x Covenant Coins $10.20 2.5M Food $2.50 Fair value tier. Price per pull is above $1.
Tier 5
Tier price $12.00 Value gap +$0.25 True Value $12.25
1400x Gems $7.00 350x Untold Tales Coins $5.25 Fair value tier. Price per pull is above $1.
Tier 6
Tier price $10.00 Value gap +$6.45 True Value $16.45
650x Pickup Coins $8.45 1x Alpha Aether $3.00 1x Epic Tome of Experience $5.00 Plus value tier. Price per pull is above $1.
Tier 7
Tier price $30.00 Value gap +$1.90 True Value $31.90
3000x Gems $15.00 1300x Pickup Coins $16.90 Fair value tier. Price per pull is above $1.
Tier 8
Tier price $7.00 Value gap +$0.40 True Value $7.40
800x Gems $4.00 20x Aether Crystals $3.40 Fair value tier. Most of the priced value here is coming from aethers, so this mainly stands or falls on how much you want those upgrades.
Community Discussion
Coming soon: player comments and strategy notes.